This training will explore concepts such as health education, health promotion, denormalization, social marketing, and branding. This training will look at examples of existing effective tobacco prevention & health promotion campaigns and introduce basic steps to creating effective campaigns in participants’ communities. 

This training explores how policy is developed within both government and community organizations. Youth learn how to work with organizations to influence, change or create policy together.

This training module provides participants with an overview of the issue of Smoke-Free Movies. Participants will be able to describe the issues behind smoking in movies, the effect it has on youth and the 5 ‘asks’ of the World Health Organization (WHO). Finally, participants learn about what groups are doing to prevent youth from being influenced by smoking in movies.Cette formation est également disponible en français.

This training module is a combination of Tobacco 101 and Tobacco Industry Denormalization. It provides participants with knowledge about tobacco use along with a brief overview of various tobacco prevention efforts that have occurred. As well, it equips participants with the background knowledge necessary to inform youth on the aggressive and persuasive tactics of the tobacco industry. Participants learn about target marketing and how tobacco and other industries use the media to sell their products. And finally, participants will become aware of Tobacco Industry Denormalization as a strategy and the corresponding pillars.Cette formation est également disponible en français.